Shimano Canada Partnering on New Cycling Project for the Region
Peterborough & the Kawarthas Tourism, part of Peterborough Economic Development and Shimano Canada have partnered to create a new, marketable cycle tourism product. The multi-phase project will focus on a series of varied length cycling routes joining the County of Peterborough and the City of Peterborough through a regional cycling signage program and digital route mapping.
These permanently sign-posted routes will take riders off of the beaten path and introduce them to the best roads our region has to offer, encouraging visitation to businesses throughout the region. The routes utilize scenic country roads throughout the County and tie into a number of trail systems in the City of Peterborough to highlight popular routes which are enjoyed by many of the area’s passionate local cyclists, but are yet to be discovered by visitors to the area.